Convo Cafe With Kelly J Blog

Becoming MORE successful in life & business

The Difference Between Marketing and Branding

Marketing is the set of processes and tools promoting your business. This includes SEO, social media, PPC, local search, mobile, and traditional promotional methods and tools. Branding, on the other hand, is the culture itself, the message that permeates and rules all the process of your...

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The Importance of Selecting a Name Customers Will Remember

Selecting your business name may be one of the most important decisions you make. The name of your business has a tremendous impact on how customers and possible investors view you. Right or wrong, the name you choose (or don’t choose) speaks volumes about your business before people even have...

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The Importance Of Image (PERSONAL and Business)

Your vibe attracts your tribe - Unknown I'll spill the beans now and share that this is probably the biggest pet peeve of mine as it relates to small business owners. It has been my experience that new business owners don't easily get the concept and importance of keeping their personal social...

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The Importance of Brand Colors

A great brand must be consistent across the board to be unique, memorable, and thus: effective. This means your website, your marketing collateral, your logo, your brand colors—everything that says HEY! This is my company! When it comes to branding, the main backbone of a strong and easily...

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The Secret To Defining Your Brand Voice & Company Culture

Before you begin branching out in your business, it's a good idea to ponder and draft a few overall business goals and establish your company culture. Doing this upfront will allow you to shape your brand in the way in which you want it to be known. What is "Company Culture"? Company culture...

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20 Signs You’re Succeeding In Life Even If You Don’t Feel You Are

1. Your relationships are less dramatic than they used to be. Drama is not maturity. As we age, we should develop maturity. So maybe your relationships were drama-filled in your past, but if you have moved beyond that, then you are successful. 2. You are not afraid to ask for help and support...

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7 Things You Can Blog or Write a Newsletter About

1. Share a resource 2. Make an annoucment 3. Reveal something personal 4. Ask a question 5. Provide a discount 6. Reply to a most commonly asked question

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Starting a Business V/S Running a Business

Come close, I've got something to tell you....because I care.....I really do....I want to caution you against starting a business just for the sake of being a business owner, or just for the sole purpose of making money, bragging, showing your highlight reel on Instagram and sleeping late....

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'Collab' Your Heart Out!

If you don’t have a social media community or an email list built up already, try tapping into someone else’s audience. You may be able to get other bloggers, business owners, and influencers to share your content on social media or with their email list. Just ask. Create a list of people who...

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Content Creation is Not As Hard As You Think!

Repurposing your content saves loads of time in content creation land. Every time you publish a new blog post, make sure you share it on social media—whether on your personal or business accounts. If you don’t already have a community on social media, it’s time to start growing one. Don’t just...

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